Bad Kreuznach, Germany – Sep 15 2010 – Precision Optics of Omaha, will be the US Distributor for the Wagner and Kuhner collections; WK+ and MORE & MORE.

“I believe that we have found an excellent group to partner with; our collections have been very well received in the United States – they have been available for several years at Vision Expo,” said Michael Spreyer, Sales Director for Wagner and Kuhner. “Now we can grow with Mike’s team – it is an exciting opportunity for both companies.”

“We are very pleased to partner with this excellent company, and we are looking forward to showing these collections to our customers” says Mike Woodford, Vice President of Precision Optics, based in Omaha, Nebraska.” He added; “Both WK+ and MORE & MORE are outstanding and unique collections, the styling is right on trend, the quality is excellent… and I believe that the price to performance ratio is going to prove to be very popular with frame buyers.”

More and More Style 50216

MORE & MORE Elegant-Timeless-Feminine.

MORE & MORE provides a perfect look for young, active and self-confident women. The collection combines a modern, fresh attitude to life, along with high product quality. In many ways the collection represents desirable eyeglasses for desirable women.

WK+ Style 60426

WK+ Varied-Attractive-Excellent.

The collection that carries the company name, presents ladies and mens frames in a contemporary manner that offers something exciting to suit all tastes in terms of style, color, and materials. One could say that the WK+ collection puts exclusivity within reach of everybody – typical Wagner and Kuhner.

Wagner and Kuhner was founded in the late 1940’s by two friends, a precision engineer and an optician. Located in Bad Kreuznach, in the beautiful Rhineland region of Germany, Wagner and Kuhner is renowned for it’s high quality standards. Today the company enjoys multinational markets for several major eyewear brands including fashion labels such as Pepe Jeans, S. Oliver, More & More and their own house collection WK+.

Precision Optics is a family owned and operated business based in Omaha, NE. The company, which was founded in 1963 by Don Woodford Sr., started as a contact lens manufacturer and distributor. Today, Precision Optics continues to be a leader in the contact lens market, while building its eyewear business through partnerships with world class manufacturers like Wagner and Kuhner. The company strives to bring high quality products with unique designs to the U.S. optical market.

To learn more visit:

Contact –

Mike Woodford

Vice President,

Precision Optics.


800 584 9110



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