The Tommy Hilfiger eyewear collection has been enhanced by the introduction of the brand’s first pair of ski goggles. Manufactured and distributed by the Safilo Group, the Tommy Hilfiger ski goggles will surely attract attention on the chicest of ski slopes where sporty design elements have been combined with vintage fashion influences and iconic brand details. The unmistakable Tommy Hilfiger flag, the red, white and blue stripes and the eye-catching tartan plaid pattern found on the goggles are all synonymous with the brand’s “classic, cool American” styling.
These must-have ski goggles for Winter 2011/2012 will be prominently featured in the Tommy Hilfiger Fall/Winter 2011-2012 advertising campaign. Featuring a design inspired by the Seventies, the goggles provide the extraordinary winning combination of heritage spirit, technological innovation, Tommy Hilfiger style and a “preppy” classicism.
The wrap-around and rounded silhouette of the goggles, dedicated to all levels of skiing enthusiasts, combines innovative technical features which ensures perfect comfort. The double cylindrical lens produced in polycarbonate is a particularly lightweight, aerodynamic and strong material. It features special anti-scratch and anti-fog coatings to eliminate any visual distortion on the slopes.
The goggles, personalized on the front by a plate engraved with the “TOMMY HILFIGER” logo, are available in white with an elastic strap in the iconic colors of red, white and blue or in blue/grey with details in faux leather with a tartan plaid graphic band in blue, green and black with a contrasting white logo.
The TOMMY HILFIGER ski goggles (mod. TH 1101) will be available from September 2011 at Tommy Hilfiger stores as well as Solstice Sunglass Boutiques, where they will be part of the holiday collection and wrapped in a festive tartan print packaging.
About the Tommy Hilfiger Group
With a premium lifestyle brand portfolio that includes Tommy Hilfiger and Hilfiger Denim, the Tommy Hilfiger Group is one of the world’s most recognized designer apparel groups. Its focus is designing and marketing high-quality menswear, womenswear, children’s apparel and denim collections. Through select licensees, the Group offers complementary lifestyle products such asaccessories, fragrances and home furnishings. Merchandise under the Tommy Hilfiger brands is available to consumers worldwide through an extensive network of Tommy Hilfiger retail stores, leading specialty and department stores and other select retailers and retail channels. For additional information about the Tommy Hilfiger Group, please visit www.tommy.com.
About Phillips-Van Heusen Corporation
Phillips-Van Heusen Corporation, one of the world’s largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world’s largest shirt and neckwear company. It markets a variety of goods under its own brands: Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Bass and G.H. Bass & Co. Its licensed brands include Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Trump, JOE Joseph Abboud, DKNY and Timberland. For additional information about Phillips-Van Heusen Corporation, please visit www.pvh.com.