Style B589

Tura Inc., the inventor of fashion eyewear in 1938, debuts the 2015 sunwear styles from its quintessentially British Ted Baker line, with striking frames for women and men. The frames boast rich acetate and metal combinations, luxurious details, and alluring color blends.  This collection has the perfect balance of vintage styling and high fashion edginess that makes them highly requested and wearable,” says Crystal Throneburg, Product Manager for the Ted Baker collection. “It also provides our customers with a sought after balance of design, quality construction, and salability.

Mixing Retro x Modern by Ted Baker:  Ted’s fascination with mixing vintage and current trends inspired style B589 from the women’s “Speechless” sub-collection. This sunglass frame screams high fashion with its combination front including rich acetate rims and a sleek metal bridge and top bar. The subtle cat eye shape is a nod to eyewear from the 1940’s.

Style B589
Style B589

Ted’s cool retro and contemporary sensibility is translated into men’s sunwear style B616 from the “Iconic T” sub-collection. The deep rectangular front shape is updated with a color block effect. A second layer of color is revealed on the bottom half of the front. A subtle metal bridge accent, pin head accents, and signature T logo elevate this design. The color palette for B589 includes the very retro Tokyo Tortoise and Gold combination, as well as the modern color mix of Black and Gold. The color palette for B616 includes Black and Tortoise.

sun-Retro-B616_BLK copy
Style 616 in Blue

sun-Retro-B616_TOR copy

The metal details on this refined cat eye frame from the “Speechless” sub-collection deliver ultimate Ted sophistication and glamour. The lustrous metal accents are artfully placed onto the temporal corners and wrap around to the end piece. While the construction is quite complicated, Ted makes it appear effortless.

Style B591
Style B591

B591_TOR

While inspired by a vintage P-3 shape this frame’s construction and colorations clearly position it for 2015. The modified shape and metal top bar that wraps to the endpiece create a sleek temple. The sturdy block acetate adds richness and depth to this model. The color palette includes a hip Blue Tortoise and a rich Tortoise laminate on grass green.

Style B615
Style B615

B615_TOR

Via Tura