It’s all about Life, Love and Lilly Specs at Kenmark this Fall. The Lilly Pulitzer eyewear collection is undergoing a market expansion and will soon be available nationwide.
Successfully launched in 2008 to select markets, Lilly Pulitzer Eyewear “received a warm reception from our customers, and it’s success convinced us that there is a need for colorful, feminine frames inspired by this iconic American heritage brand,” said Don Howard, President and CEO of the Kenmark Group. “To answer this demand, we have decided to expand the collection’s distribution to all of our markets across the United States.”
With eyewear trends finally getting away from basic black and brown (YES!) and adding fun stuff on the temples, the Lilly Pulitzer Eyewear collection has a unique appeal, especially fans who await here one- of- a kind Lilly story from kissing giraffes to monkeys swinging from chandeliers.
Each ladies ophthalmic frame comes with a clam shell case featuring a limited edition Lilly Pulitzer print. The girls ophthalmic frame comes with a purse case adorned with a limited edition Lilly Pulitzer print. The sunwear comes with a soft pink zippered case embossed with a Lilly Pultizer logo
About Lilly Pulitzer
Fifty years ago a wave of pioneering prints in the form of pink monkeys dancing, green elephants swimming in pools and flowers blooming in a rainbow of colors hit the American fashion scene. And to think, it all started with a juice stand in Palm Beach when young Lilly needed a hobby! In November 2008, Lilly Pulitzer, the classically fun, authentically playful and historically rule-breaking brand, kicked off a year-long “Jubilee” to celebrate 50 years of colorful life. Lilly Pulitzer provides apparel and sleepwear for women, apparel for children and men, accessories including eyewear, shoes, handbags, jewelry, belts, fragrance, stationery and gifts, and two entertaining books, all inspired by the authentic Palm Beach lifestyle.
The children’s clothes are a pint-size version of the women’s line, reflecting the same color palette and prints in charming styles appropriate for infants, toddlers and girls size 4-14. There are over 75 Lilly Pulitzer Via Shops in Lilly-loving communities around the country. Lilly Pulitzer also operates a number of company-owned retail stores in select locations including New York, East Hampton, Greenwich, Palm Beach, Key West, Westchester, King of Prussia, Dallas, Austin, Houston, and San Diego. Lilly Pulitzer is sold in major department stores including Bergdorf Goodman, Saks Fifth Avenue, Nordstrom and Harrods in London, UK, as well as upscale specialty stores from coast to coast. More information on products, distribution and the Lilly story is available at www.lillypulitzer.com.
The Kenmark Group is the eyewear distributor for Lilly Pulitzer Eyewear and is an employee owned company, designs, markets and distributes eyewear and sunglasses to optical professionals primarily through exclusive licenses, private label and house collections worldwide. Their Fashion designers and iconic brands including: Vera Wang, Jhane Barnes, kensie, Dana Buchman, Lilly Pulitzer and Cynthia Rowley. Branded collections from Kenmark includes: República®, Thalia, Timex®, Hush Puppies®, Wolverine® and House Collections. For a complete offering of frames and sun styles, visit www.kenmarkoptical.com.