Tura introduces the Geoffrey Beene XL collection, featuring four men’s eyeglasses debuting this month. These affordable designs appeal to males looking for classic and modern styles in fashionable colors, with a larger head fit.
One of America’s true design pioneers, Geoffrey Beene continues to challenge the country’s fashion establishment by creating classic, superbly tailored eyewear for men and women that marry comfort and luxury. Staying true to the Geoffrey Beene DNA, these XL men’s styles perfectly blend form and function with unparalleled quality.
Geoffrey Beene XL is designed for larger men, featuring larger eye sizes, wider bridges, longer temples and a wider head fit resulting in a more comfortable fit. The styling direction ranges from classic tried and true styles to more contemporary styling, encompassing a modern color palette by using gradient acetate and two-tone metal plating.
“There’s a huge need in the market for men’s eyewear with larger sizes ranging from 57-60 that are also stylish,” says Tura Inc. Product Manager Loyedie Desir. “Through unique designs, we provide a high value, high quality frame at a competitive cost while servicing an often neglected customer.”
Modern and Stylish: Style G423 This model is designed with the modern man in mind. The flat metal semi rimless construction is contemporary with just the right amount of style. The semi-rimless construction with a square shape offers a comfortable depth for progressive lenses – perfect style for the customer who wants a lighter contemporary look. The temples feature a milled design to reveal the horn layer within the acetate, continuing the linear detail synonymous to the brand. The temple tip offers discreet branding by having the Geoffrey Beene name lasered without color.
The Classic Rectangle: Style G424 A classic rectangle wire shape that’s far from boring! The temples feature a combination matte/shine finish, and the four-bar signature décor found throughout the Geoffrey Beene clothing line. The temple tip offers discreet branding by having the Geoffrey Beene name lasered without color.
Fashion Meets XL: Style G425 This model is designed for the fashion-savvy, independent and confident gentleman. The distinctive shape adds a modern twist to the collection. The flat metal construction with the exposed rim is contemporary and practical for glazing. A stud pattern is set into the temples. The temple tip offers discreet branding by having the Geoffrey Beene name lasered without color. Available Colors: BLK, BRN, NAV
The Contemporary Square: Style G510 A thin plastic rectangular shape is detailed with a tailored metal plaque on the temple to give this man’s frame a modern edge. The colors feature a classic rich brown horn material along with a fashionable navy and a black to tortoise fade. The temple tip offers discreet branding by having the Geoffrey Beene name lasered without color.
Find It: The Geoffrey Beene brand is currently sold exclusively at independent ophthalmic retailers across the country. More information at www.tura.com.
About Tura Inc.:
Tura Inc. is a leading optical design house based in Manhattan. Since 1938 the pursuit of exquisite craftsmanship and a passion for innovation have defined Tura as a fashion leader. Tura’s inspired vision of eyewear as a fashion accessory gave rise to a series of industry milestones, including an exclusive partnership with Vogue magazine and the industry’s first designer brand license with Christian Dior. Today, Tura employs over 200 people in North America. The Tura Inc. brand portfolio includes: Tura, Ted Baker, Lulu Guinness, Brendel, Geoffrey Beene, Humphrey’s and TITANflex. For more information, please visit: www.tura.com.