The sunglasses you saw on actor Corbin Bernsen as he visited the Eyes of Faith booth at the Christian Music Broadcasters’ Convention over the weekend were a testimony to the new eyewear company’s style and vision.
“The Eyes of Faith brand is attracting a tremendous amount of attention,” said Jim Schneider, co-founder and Director of Purpose for Eyes of Faith Optical, an eyewear company that has pledged to donate 10% of all gross sales to children’s charities. “The overwhelming response shows that our purpose and passion connect not just with celebrities but with anyone who feels called to provide help and hope to the needy.”
Schneider took the stage during the convention to share the Eyes of Faith story with an auditorium full of Christian radio broadcasters representing some 37 million listeners.
“We view our presence at events like this as both a privilege and a responsibility,” said Schneider. “We love telling our story and when we do, we are representing all of our optical partners who have put their faith and trust not only in our brand but also in our mission and in us.”
Throughout the weekend, a variety of Christian music’s biggest stars, including Chris Tomlin, American Idol’s Jason Castro, and MercyMe’s, Bart Millard, modeled Eyes of Faith sunglasses. Some artists, like, Manwell, from Group One Crew wore the sunglasses on stage as they performed at Disney’s Night of Joy. In addition to its display at the Broadcasters’ Convention, Eyes of Faith was the featured sponsor of the Night of Joy Talent Spotlight. The top 26 finishers performed in the Magic Kingdom.
Eyes of Faith Optical is a new brand of eyewear built on Purpose, Passion and Style. Through the Eyes of Faith Foundation, the company lives out its Purpose and donates 10% of gross sales each year to reputable children’s charities. In partnership with RestoringVision.org, Eyes of Faith also donates a pair of reading glasses to mission groups for every single frame purchased. Eyes of Faith creates and distributes fashion-forward frames and it is the unique Eyes of Faith Style that fuels the company’s Passion to provide hope to those who have known only despair. Since its founding a year ago, the demand for Eyes of Faith frames has far exceeded all projections. Eyes of Faith is the first ophthalmic line to be distributed exclusively through eyecare professionals.
For more information on Eyes of Faith Optical, the Eyes of Faith Foundation and the new Eyes of Faith eyewear line, visit www.eyesoffaithoptical.com.