Relatively new online eyewear company David Ford Collections in collaboration with EDA Eyewear has released a Cancer Sucks Eyeglass that will be giving back 100% of it’s net profits to cancer research. The pink retro styled frame is pink with an etched Cancer Sucks on the temple and a rainbow ribbon.

For 2015, it’s been estimated there will be 1,658,370 new cancer cases diagnosed and 589,430 cancer deaths in the US. (American Cancer Society. Cancer Facts & Figures 2015. Atlanta: American Cancer Society; 2015.) The loss of friends and family from cancer has effected both David Ford and EDA and ergo the birth of a give back frame.

David Ford

David Ford Eyewear

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Raising money for cancer has become a focus and a personal journey for both David Ford and EDA. The frames are available on the David Ford Collections Website.

Via and EDA Frames