I love beer, but am not quite sure I would wear these Beer Goggles and sunglasses, although I can think of at least 10 people I know that this would be a great gift for. Assuming this is a fairly new Goggle line since the first post/ entry was August of 2010, they have taken a new approach to goggles and appealing to the millions of beer drinkers in the world.

Beer, believe it or not is one of the oldest beverages in the world- with the history of beer dating back to the 6th millennium BC, and being recorded in the written history of Ancient Iraq. The earliest Sumerian writings contain references to beer. A prayer to the goddess Ninkasi known as “The Hymn to Ninkasi” serves as both a prayer as well as a method of remembering the recipe for beer in a culture with few literate people. More than 133 billion liters (35 billion gallons) are sold per year—producing total global revenues of $294.5 billion (£147.7 billion) in 2006. (Wikipedia)

The concept is they take a Beer and make the Strap to fit the favored beer of choice.

Dry Beer Goggle
Beer Goggles Can Be Worn Over Helmuts

Since most people drinking beer in the summer are not going to be wearing goggles, they have made Beer Sunglasses under the header ‘Light Beer’

Beer Sunglasses- Taxi Needed
Etnia 619 Mid Page