Jon Varavatos Limited Edition
John Varvatos Eyewear celebrates John Varvatos’ Ten- year anniversary with three limited edition eyewear styles. Drawing from the impeccable details of the John Varvatos collection, the limited edition styles V904, V905 and V906 maintain the brand’s signature edge. Each piece has laser engraving, filled with silver epoxy, denoting the frame’s unique number out of 300. Each temple is detailed with the John Varvatos Ten-Year Anniversary plaque, feathering the four John Varvatos signature hallmarks. The top right lens is engraved with the signature double-V, for the two Vs in Varvatos.
Style V904, is a classic rectangle shape featuring cast metal crossed guns on each temple with a discreet row of three bullets across the top of the bridge. This is the embodiment of John Varvatos’ distinctively edgy attitude which has separated it from the rest for the past ten years.
Unique black pearl acetate is used for the V905, a modified version of the classic retro rectangular shape with distinctive laser engraving on the top of the bridge. The frame is tailored with casted stylized bullets on the end-piece, and subtle skulls on the temples, inspired by the hardware and fabrics which John Varvatos has used in his ready-to-wear collections.
A sleek squared aviator, V906 is made with high quality brown modeled tortoise acetate. The only embellishments on this frame are cast metal skull details inspired by John Varvatos cufflinks and suit lining fabric, creating a rock’n’roll edge to a traditional look.
“When developing this collection, John and I dove into the design studio library and dug though the archives of jewelry, hardware and a variety of cast details.” says Nicolas Roseillier, Creative Director for Base Curve, makers of John Varvatos Eyewear. “These hand-chosen elements are impeccably placed for maximum effect, and used exclusively on these limited edition sunglasses.
The Limited Edition collection will be available at John Varvatos Boutiques and Illori stores nationwide, estimated retail price $490.
About John Varvatos:
Launched in 2000 with a collection of tailored clothing and sportswear, John Varvatos now represents an entire men’s lifestyle that includes footwear, bags, belts, eyewear, limited edition watches, men’s and women’s luxury skincare and fragrances, as well as the younger, edgier John Varvatos USA Collection and Converse by John Varvatos. The designer has been recognized three times by the CFDA with an American Fashion Award for New Menswear Designer (June 2000) and Menswear Designer of the Year (June 2001 and June 2005) and was honored as GQ’s “Designer of the Year” in 2007. The collection is distributed in freestanding John Varvatos boutiques across the US, as well as in better specialty stores throughout the world. www.johnvarvatos.com
About Base Curve:
Base Curve, launched in 2006, is a leading designer and marketer of optical and sunglass eyewear worldwide. Base Curve is the licensee for the John Varvatos Eyewear Collections that debuted in spring 2006. Retail prices for John Varvatos Eyewear range from $220-$400. The company is headquartered in Sun Valley, CA. For more information on John Varvatos Eyewear, visit www.basecurveeyewear.com.
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