Eastern States has announced the launch of Thierry Mugler Sunglasses. Each sunglass caters to women seeking the eclectic, colorful, French inspired designs which the brand is world famous for. Angular, high fashion plastic shapes are complimented with a variety of metal and leather accents. Pizzazz is created from several themes; for instance, a metal, lattice inspired overlay covering the plastic front of the TM10207. A series of sleek metal studs comprise the endpieces in models TM10211 and TM10214. Leather bands provide a material and color contrast to the plastic temples of model TM10198. Colors of the collection include black, tortoise, burgundy, purple, and a variety of marbleized finishes.
“Launching a Thierry Mugler Sunglass collection was a natural outgrowth from increased demand not only for the brand’s eyewear, but also the increased exposure of the brand itself,” explained ESE President Paul Shyer. “The popularity of the fragrances (most notably Angel Perfume) is at an all time high and the visibility of the couture has expanded to new levels thanks to the direction of Creative Director Nicola Formichetti (also Lady Gaga’s stylist). Increased promotion and advertising along with the recent endorsement of celebrities such as Eva Mendes, Beyonce, and of course Lady Gaga have further increased brand visibility. In summary, Thierry Mugler has once again emerged as an important force in today’s fashion landscape – something that demands a sunglass collection following in the spirit of the world renowned couture.”
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