*Missouri resident wins trip to meet Mia Hamm in Las Vegas **Coppertone Polarized Lenses consumer sweepstakes grand-prize winner earns all-expense paid trip courtesy Vision-Ease Lens*
RAMSEY, MINN. (July, 2014) – Vision-Ease Lens is sending Jessica Grosvenor of Waynesville, Missouri, and a guest to meet Mia Hamm in Las Vegas this fall. The meet and greet event takes place during Vision Expo West in September.
Registration for the sweepstakes ran May 28-July 17, 2014. Winners were drawn from a pool of 20,740 unique registrations eager to meet the U.S. soccer legend.
“We wanted Coppertone Polarized Lenses to make a splash with consumers this year and raise awareness of our brand ambassador, Mia Hamm,” said Jay Lusignan, marketing communications manager for Vision-Ease Lens. “We promoted the event via social media and eye care locations, pairing the opportunity to meet Mia with messaging around the eye health benefits of premium polarized lenses.”
As the grand-prize winner, Grosvenor earned a meet and greet with Mia Hamm, airfare for two, three nights double-occupancy hotel accommodations, transportation and a prepaid credit card for dining and entertainment. The package is valued at $4,000. The following prizes were also awarded:
- One first-place prize* of a Mia Hamm autographed soccer ball: Brian Haslip of Greene, Maine
- One second-place prize* of a Mia Hamm autographed soccer jersey: Catherine Foreman of Wasaga Beach, Ontario, Canada
- Five third-place prizes* of a Mia Hamm autographed print: Sonya Allstun of Dexter, Missouri; Lauren Arney of St. Petersburg, Florida; Linda Firth of Hillsboro, Oregon; Elisa Lowe of Forsyth, Georgia; and Anna McLeanof Wildwood, New Jersey
Hamm’s endorsement of Coppertone Polarized Lenses began this spring, as Vision-Ease Lens reinvested in its Coppertone Polarized Lenses brand. Inaddition to the sweepstakes materials, Hamm is prominently featured on allconsumer-facing brand materials and a video for Coppertone Polarized Lensesavailable to all retail partners.
About Vision-Ease Lens*Headquartered in Ramsey, Minn., Vision-Ease Lens isa manufacturer of quality ophthalmic lenses including LifeRx® and ChangeRx light-responsive lenses, SunRx and Coppertone® Polarized Lenses, and Novel and Novella progressive line-free lenses. Vision-Ease Lens products are sold through independent opticians, optometrists and ophthalmologists, as well as many retail chains and dispensing markets across the country. For more information about Vision-Ease Lens and its products, visit www.vision-ease.com.