Modo Eyewear Launches New Lookbook Website

Modo Eyewear unveils its freshly redesigned website with a more engaging and user-friendly brand experience for end-consumers. The new site is a brand showcase aiming to build on its offering of definitive design and uncompromising craftsmanship. In addition to a new look, Modo added new features such a trend look book and a technologically-advanced retailer search engine. With focus […]

McGee Group Launches Facebook And Twitter

McGee Group  has launched a Facebook page (McGee Group), a Twitter page (@mcgeegroup) and a LinkedIn page (The McGee Group) and working to attract followers and post interesting information about the optical industry and the McGee Group’s company news. Please follow them on Twitter and Like them on Facebook

Smart Phone Attachment Diagnoses Cataracts

Researchers at MIT’s Media Lab have created a smartphone attachment called Catra that can diagnose cataracts in a matter of minutes. The screening tool is currently being tested on subjects. Catra clips on to devices such as phones and iPods, and scans the lens of the eye to create a map of the position, size, […]

EyeDispense App Helps Low Vision Find Eyewear

EyeDispense, the first Apple iPad 2 App for Optical Professionals, launches through App Store. July 2011 – EyeDispense, the new Video Dispensing App for Optical Professionals, launches today at the Apple App Store. Designed by Edinburgh- based optometrist David Crystal, this unique, portable ophthalmic dispensing application is a fast, professional tool for successful video dispensing, giving clients with poor vision […]

Oscar Magnuson Launches iPhone App

Oscar Magnuson Fans can now download for free an iPhone app for Swedish based Oscar Magnuson Eyewear.  The Oscar Magnuson iPhone app is available to download (HERE).  

Total Immersion Launches TryLive-Accessorized Online Shopping

Total Immersion, a global leader in Augmented Reality (AR), introduced today its groundbreaking AR platform for e-commerce, TryLiveTM, that delivers a unique digital brand and sales experience to consumers through a series of AR-based technology. Total Immersion also announced it expanded the company’s partnership with Adobe to include the ability to integrate TryLiveTM with Adobe® […]

ClearVision Optical Catalog App Available on iTunes

  Hauppauge, NY – May 2011 – ClearVision Optical continues to keep its social media and digital campaigns on the forefront of its marketing efforts. A leader in the eyewear industry, ClearVision’s 2011 Catalog is now available for download on the iTunes App Store! “We are thrilled to release our new catalog app,” says Sheila […]