Premium Equity Partners Takes Majority Stake in ic! berlin

For ic! berlin, one of the world’s leading brands in corrective eyewear and sunglasses, having PREMIUM come on board ensures the consistent progression of the company’s strategy. The focus will remain on organizational growth through the development of new international markets and expansion in, and acquisition of new target groups. Design, innovation and the strength […]

Proof Eyewear Opens Sweepstakes for One-in-a-Lifetime Getaway to Nepal

Boise, ID, September 28, 2017 — Proof Eyewear is seeking one lucky participant to join them on their Do Good program trip to serve the communities and individuals of Nepal from Nov. 19 to 26, 2017. The contest is open from Sept. 25 to Oct. 6, 2017. In partnership with HELP International, the sweepstakes winner […]

Rossignol x Italia Independent Ink Deal For Co-branded Eyewear

Rossignol and Italia Independent have announced an agreement to produce and distribute a co-branded Eyewear collection. The partnership will be unveiled at MIDO 2018. The fashion and lifestyle brand founded by Lapo Elkann and the historic French brand based in Grenoble, a leading brand in the outdoor and winter sports segments, are kicking off a […]

Revo Announces New Partnerships

Hauppauge, NY – August 2017 – Revo was named the sunglass provider for Team USA at the 2017 Solheim Cup, a golf competition for professional women golfers. The Solheim Cup, which is held every other year, is played between the United States and Europe. This year’s tournament was held August 18 through 20 in West […]

New Rudy Project Logo Unveiled

Rudy Project, Italian crafters of performance eyewear, prescription technology, helmets and gear, unveiled a new unified corporate logo at a global distributor meeting in Italy. The new redesign is reminiscent of the original 1985 logo, a rounded, hot pink mark accompanied by simple and bold sans serif text, and pays homage to the brand’s long […]

Safilo Announces a New Exclusive Partnership for Saudi Arabia

Padua/Dubai, June 2017 – Safilo Group, the fully integrated Italian eyewear creator, manufacturer and worldwide distributor of quality and trust, announces an exclusive distribution agreement with Dr. Mazen Fakeeh C. Healthcare Company for the Kingdom of Saudi Arabia, starting from mid-June 2017. Concurrently, the Group renews its partnership with Optitalia Gulf for the independent retail […]

Barberini Seeing Well Academy

Sunday 21st and Monday 22nd May, in the Barberini Headquarters in Silvi, the first Well-seeing Academy of 2017 opened its doors to many opticians. Prof. Anto Rossetti, teacher of Optometry at Padua University, held the lessons. The courses, that will take place again in June, July and September, are aimed at raising optician’s awareness on […]