Transitions Optical Launches Graphite Green Photochromatic Lenses

Essilor, the world’s leading manufacturer of optical lenses, and Transitions Optical have partnered to develop and launch the new Transitions® SignatureTM VII lenses in a graphite green color. Using a special dye formulation, these new lenses provide natural vision and true color perception in a variety of light conditions. Eyecare professionals and patients around the world might […]

Younger Optics Launches New Website: Camberlens

TORRANCE, CA — May 2014)  A buzz of questions has been developing around Camber™ Lens Technology. What is it? How does it work? Where can I get it? Younger Optics has launched a new website to help answer these questions in detail: Camberlens.com. What is Camber Technology? Camber is a revolutionary new lens technology that combines […]

Happy Lens From SPY

The SPY Happy Lens™ lets in the good rays that promote balance in the body, increase alertness, and have an uplifting effect on mood, while simultaneously blocking the bad rays. As an added bonus, it’s also a polarized and color contrast-enhacing lens, giving you the best visual experience possible.  

Diamond Fusion Eyeglass Lenses

WearLite and Prost Boucle present a brand new innovation at the Baselworld trade fair Ophthalmic lenses with incorporated diamonds and jewels – this luxurious fantasy has now become a reality. WearLite, a Swiss company which produces ophthalmic lenses, has launched onto the market DiamondFusion, an innovative and brand new product. Set in a luxury frame […]

HOYA’s Distortion Free Optics Wins Best New Product At Vision Expo East 2014

HOYA’s Distortion Free OpticsTM with the Avantek Mounting System® was voted “Best New Product” at International Vision Expo East. The unique system allows eyecare professionals to demonstrate the finest optical lens technology available today while at the same time allowing the patient to immediately relate to the visual experience. This is the product’s second generation […]

Vision- Ease Lens Scores Mia Hamm As New Face Of Coppertone Polarized Lenses

RAMSEY, MINN. (March, 2014) – Elite soccer star, Olympian and mom Mia Hamm is helping Vision-Ease Lens score with consumers as the new face of Coppertone Polarized Lenses. The lens manufacturer inked an endorsement contract with the U.S. soccer legend to represent this premier line of sun lenses. The endorsement signals a breakaway for Vision-Ease Lens, as it […]

Saving Sight Sunday: All About Anti-Reflective Coatings

I don’t know about you, but I don’t think I could live without an AR coating. (Anti-Reflective Lenses) . When driving, on the computer, outside on my eyewear and on the backside on my sunglasses. Good info graphic on the benefits of AR Lenses.   AR coatings can come on a lenses or they can […]