Deep Optics Demo of New AR/VR Lenses

PETACH TIKVA, Israel, 2017; Deep Optics, the inventor and pioneer of proprietary and patent-pending liquid crystal (LC) electronic lens technology unveiled its tunable lens technology for the AR and VR markets at AWE 2017.  The technology will be in action for the first time, with the company offering interactive demos of its customized lenses with […]

JINS Eyewear Launches JINS Screen Night

JINS Eyewear announced the launch of JINS SCREEN NIGHT, new glasses designed to protect the eyes from prolonged use of digital devices. These glasses filter out blue light and may help improve the quality of sleep. JINS SCREEN NIGHT is for those who spend late nights surfing and texting on a tablet or phone. It […]

Transitions Optical x Tim Gunn, Provide Tips for Seeing Style Through a Lens

Fashion Icon Reveals Change He’s Made to His Trademark Eyewear that He Can’t Live Without  PINELLAS PARK, Fla., May, 2015 – Transitions Optical, Inc. has teamed up with fashion icon and Project Runway host Tim Gunn. The partnership developed as a way to inspire people to see life – and fashion – through a new […]

Phonetic Eyewear Helps Combat Digital Eye Strain

90% of Adults spend more that 2 hours a day in front of a lighted screen, 80% spend more that 5 hours in front of a digital device.TV’s, games, tablets, phones, computers, e-readers take a terrible toll on the eyes. That toll is called Digital Eye Strain or you may have heard it called Computer […]

Transitions Optical SEE Life Through A New Lens With Sarah Evans

PINELLAS PARK, Fla., March, 2015 – Transitions Optical, Inc., is kicking off its “See Life Through a New Lens™” multi-channel marketing campaign by partnering with style maven and eyeglass guru Sarah Evans. Evans, who has more than 150,000 social media followers, is a long-time eyeglass wearer, and she is passionate about selecting eyeglasses that make […]

Guide To Sunglass Tints Infographic

What tint should I put in my sunglasses is always a big question. This Ultimate Guide to Sunglass Tints is a very helpful guideline to what tints would be best for you in various climatic or lifestyle occasions. Personally speaking, I think that anyone that is outdoors or driving needs to have multiple pair of […]

Transitions Launches Consumer PR and Social Media Campaign

Transitions Optical launches new consumer social media campaign: See life through a new lens™. Wearers and influencers to carry Transitions® brand message ORLANDO, Fla., Jan, 2015 – Driving consumers to trial and empowering current wearers to speak out about their experiences with Transitions® lenses is a focus for Transitions Optical, Inc. in 2015, as it […]