C4 Eyewear x Susie Wall Benefits Cause We Care Foundation

VANCOUVER, BC, 2015 — C4: Canadian Creative Collaborative for Charity is Claudia Alan’s new, ready to wear line of luxury eyewear. C4EyewearSusieWallCollab-4 copyThe C4 Eyewear debut collection is a collaboration with Canadian style icon, Susie Wall, to benefit  Cause We Care Foundation.  Launching for Holiday 2015, the capsule collection is comprised of three sunglasses and four readers. Priced up to $125, the collection will be available for sale November 2015 at claudiaalan.com.

“C4 speaks directly to a demand in the marketplace for chic, optical-quality reading glasses and sunglasses at an accessible price point,” says Carla D’Angelo president and designer, Claudia Alan Inc., creator of C4. “Working with Susie was a dream collaboration. This collection is a true reflection of her edgy fashion sense and generous spirit.” Rockit Ballet Slipper Pink for web

We invite strong, stylish women everywhere to embrace eyewear for fashion and function.  Ditch those dingy drugstore readers and slip on C4s,” says Wall.  “Every detail of the collection has been designed with so much thought – from the online shopping experience to the packaging that arrives on your doorstep.  And I’m so thrilled that every pair purchased gives single mothers in need the hand up they so desperately need via Cause We Care.”

There’s nothing shy about C4’s debut collection.  Decidedly bold, strong silhouettes are softened by a palate of polished neutrals.   C4 gives every outfit a sleek focal point, effortlessly transforming daytime looks with a hit of glamour and contemporary edge.

Layered and luxurious packaging and an inspiring quote, unique to every style, make slipping on C4 readers and sunglasses a simple daily pleasure.

Lily Clear with Smoke copyfor webThe four readers are: Lucy, a vintage clubmaster; Lily, with its keyhole bridge is a standout in Ballet Slipper Pink; City, a rounded P3 classic updated in Milky Nude; and Rockit, an edgy half eye, stunning in Grey Tortoise.  Each style is available in eight powers and a minimum of two colours including Pearly Nude, High Gloss Black and Crystal Grey.

Grace, Abigail, and Shadow are the three sunnies.  Grace is unmistakably a statement sunglass.  Its high octane gold finish is achieved by layering clear acetate over gold foil. Available in High Gloss Black and Smokey Quartz, Abigail is a classic square shade.  Finally, Shadow is a significant style with “do small things with great love,” a favourite quote by Mother Teresa, imprinted along the inside temple.

Not compromising on quality, all C4 frames are optical quality suitable for prescription use.  An anti-reflective and scratch resistant coating protects all readers.  Sunglasses provide 100% UV protection via lightweight CR39 lenses with a scratch resistance coating.  All frames are fashioned from handcrafted layers of custom Italian-designed acetate and feature durable stainless steel frame hinges, rivets and corewires.

C4: Created by Claudia Alan Creator of C4, Canadian eyewear company, Claudia Alan Inc., was established in 2003 with a mission to create beautiful accessories that make a difference.  Best known for its iconic AYA line, Claudia Alan has raised over $90,000 for OneXOne’s School Breakfast Program through the sales of its sunglasses, readers and optical frames.  Discover more online at ClaudiaAlan.com.

About Susie Wall-Susie Wall is one of Canada’s most respected style influencers across digital and traditional media channels.  Named one of Canada’s 50 Best Dressed by HELLO! Magazine, Wall has served as an influencer with some of fashion’s most coveted brands including Nordstrom Canada, Smythe, Ted Baker London, J. Crew and now C4!  She is a member of the Board of Directors for Cause We Care (causewecare.org).  Partial proceeds from C4 sales will help single mothers in need.

About Cause We Care Foundation– Cause We Care is a Vancouver-based charitable foundation created by women for single mothers and their children in need.  It provides a ‘hand up’ to women and their children who are dealing with poverty and the everyday challenges it brings.

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